How do the Geotargeting and Backup URLs work?
Many times an offer you want to promote only accepts traffic from certain countries – and any other traffic you send through your referral link is just wasted.
Or maybe you’ve just figured out that a particular offer converts best for users in certain countries and you’d rather send users in other countries to a different offer rather than just “wasting” that traffic.
Or perhaps you sell solo ads and your clients only want clicks from certain countries …
“Geotargeting” is the solution in all these scenarios.
Just open the link or rotator name you want to set up geotargeting for and click “Advanced Settings”:

Next, scroll down to the “Geotargeting” options:

Here you have two choices: You can specify only the countries you want clicks from, or only the countries that you don’t want clicks from (often called “geoblocking”). Any clicks that come in that don’t match your settings will automatically be re-routed to your “Backup URL.”
This will maximize the value of your traffic by sending each user to the offer most likely to result in a positive outcome—whether that’s an opt-in, a lead or a sale.
Note: If a country you want to geotarget isn’t listed, let us know and we can add it in literally 5 seconds.
Only the most popular countries that users target are listed, because no one geotargets Botswana, and a list of 246 countries is just a pain to work with.
Tip: If you’re interested in learning more about geoblocking, see our FAQ on the topic: