Why are countdown timers so awesome?

In almost every case, creating a sense of urgency will increase your conversions. Simple as that.

And by far one of the best ways to create a sense of urgency is by displaying a countdown timer to your visitors.

This shows your visitors how much time they have left to make up their minds about your offer …

… and forces them to make a decision NOW.

As with everything else in marketing, using a countdown timer in your funnel should be tested, but we can’t recall a situation in which a properly used timer DIDN’T increase conversions.

In fact, one ClickMagick user shared that he increased his conversions by 68% in a recent test …

… and all he did was add a countdown timer.

When combined with special offers, bonuses, one-time-offers, etc. we’ve literally seen increases of 100% or more!